When we say, “we are not just in the advertising business; we are in the furniture and mattress business,” we mean it. It all starts at the top with the agency’s managing partners, four guys who eat, sleep and breathe the home furnishings industry. They have surrounded themselves with smart, hard-working, creative people who share their passion for retail advertising. The best part about the HHL staff is that they know the home furnishings business. That’s why we do it better than anyone else.
We recognize that every retail operation is different. That’s why each client is assigned a team consisting of experienced professionals from every department in the agency required to service the account. By having the same people work with our retailers day in and day out, they learn about each clients priorities, product mix, competition and any other attributes that are unique to the account. When our retail clients call the agency to speak with a member of their team, they know that they are working with someone who understands their store, their marketplace and their marketing plan.